Customer Relationship Management (CRM) and CTI Integration with IP-PBX

SGC CRM and CTI integration Solution Overview

Standard Global Communications IP-PBX CRM & CTI integration boosts productivity for your phone communication by providing more information and more options for each call you make and receive.

CRM is widely deployed in the business world to manage a company’s interaction with customers and its sales prospect. Another thing that the business world can’t live without is the phone system, which provides vital communication links to enterprises. Merging the two achieves the best performance of both.


Standard Global Communications IP-PBX is CRM-friendly and supports for integration with popular CRM solutions with access to Asterisk Management Interface (AMI). The open API allows third party application to be integrated with the IP-PBX.

SGC CRM Integration

Features Supported

  • Click to call, transfer, and hang up directly from CRM screen
  • Optimize agent performance and call center operations
  • Call pop-up with customer records presented
  • Take notes of your calls
  • Keep detail records of your call history


  • Enhance relationships with customers
  • Boost business growth and performance
  • Improve productivity and collaboration
  • Maximize efficiency and profitability
  • Gain insight and visibility